Keybridge Releases Report on 2017 Progress toward the 2025 Beverage Calories Initiative National Calorie Goal

Keybridge Releases Report on 2017 Progress toward the 2025 Beverage Calories Initiative National Calorie Goal

August 22, 2018

In September 2014, the American Beverage Association, The Coca-Cola Company, Keurig Dr Pepper (formerly Dr Pepper Snapple Group), PepsiCo, and the Alliance for a Healthier Generation announced a commitment to reduce beverage calorie consumption per person by 20 percent by 2025 nationwide. This report features 2017 estimates and percent change from baseline of per person beverage calorie consumption. The 2017 results demonstrated a 3-calorie decline in beverage calories per person per day versus the previous year, the strongest show of progress toward the national calorie goal since it was launched.

Link: 2025 Beverage Calories Initiative: Report on 2017 Progress

Link: Detailed Methodology

Keybridge Releases Report on 2016 Progress toward the 2025 Beverage Calories Initiative National & Community Calorie Goals

Keybridge Releases Report on 2016 Progress toward the 2025 Beverage Calories Initiative National & Community Calorie Goals

December 26, 2017

In September 2014, the American Beverage Association, The Coca-Cola Company, Dr Pepper Snapple Group, PepsiCo, and the Alliance for a Healthier Generation announced a commitment to reduce beverage calorie consumption per person by 20 percent by 2025 nationwide and in 8-10 select communities. This report features second-year estimates and percent change from baseline of per person beverage calorie consumption nationally and for each of the five BCI Communities selected to date.

Link: 2025 Beverage Calories Initiative: Report on 2016 Progress

Link: Detailed Methodology

Keybridge Releases Interactive Progress Report for the McDonald’s-Healthier Generation Partnership on a 2020 Commitment

Keybridge Releases Interactive Progress Report for the McDonald’s-Healthier Generation Partnership on a 2020 Commitment

September 28, 2017

In partnership with the Alliance for a Healthier Generation, McDonald’s pledged to fulfill five commitments aimed at increasing customers’ access to fruits, vegetables, water, 100% juice, and low-fat dairy products and helping families make more informed food choices. McDonald’s pledged to implement these actions in 20 major markets by 2020. This interactive report features results from 13 international markets where Keybridge verified McDonald’s progress toward the 2016 interim implementation goals.

Link: Executive Summary

Link: Complete Interactive Report on 2016 Progress

Link: Detailed Methodology

 

Keybridge Releases Baseline Report for the 2025 Communities Beverage Calories Initiative

Keybridge Releases Baseline Report for the 2025 Communities Beverage Calories Initiative

June 28, 2017

In September 2014 the American Beverage Association, The Coca-Cola Company, Dr Pepper Snapple Group, PepsiCo, and the Alliance for a Healthier Generation announced a commitment to reduce beverage calorie consumption per person by 20 percent by 2025 nationwide and in 8-10 select communities. This report features baseline year estimates of per person beverage calorie consumption for each of the five BCI Communities selected to date. It also shows the changes in calorie consumption after the first partial year of implementation in the first two selected communities in Little Rock and Eastern Los Angeles.

Link: 2025 Beverage Calories Initiative: Communities Initiative Baseline Report & 2015 Update
Link to Detailed Methodology: Communities Initiative Detailed Methodology

Keybridge Releases Report on 2015 Progress on the 2025 Beverage Calories Initiative to Reduce Beverage Calories in the American Diet

Keybridge Releases Report on 2015 Progress on the 2025 Beverage Calories Initiative to Reduce Beverage Calories in the American Diet

November 22, 2016

This report represents the first report on national progress toward the 2025 beverage calorie reduction commitment announced in September 2014 by the American Beverage Association, The Coca-Cola Company, Dr Pepper Snapple Group, PepsiCo, and the Alliance for a Healthier Generation. The report estimates average per person beverage calorie consumption in 2015 across the U.S. and the percent change from the 2014 Baseline. The report also tracks early efforts by the commitment signatories to increase access to, interest in, and awareness of reduced-calorie beverages.

Link:  2025 Beverage Calories Initiative: Report on 2015 Progress for the National Initiative

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