Keybridge is a boutique consulting firm that provides analysis and advice on issues at the forefront of public policy economics. Below is a list of the many analytical services our economists and policy experts utilize to serve our clients.


Similar to cost-effectiveness analysis, cost-benefit analysis (“CBA”) is used to compare alternatives where the benefits can be monetized. Keybridge’s principals utilize a wide variety of methodologies and tools to conduct CBA – ranging from simple cost and benefit accounting to statistical studies and complex macroeconomic models. Keybridge’s objective is always to provide unbiased quantitative analysis that helps clients make confident decisions while understanding the potential risks involved.

In both public policy and the private sector there are often multiple ways to address an issue. However, the benefits of an action are not always quantifiable in dollar terms. Furthermore, decisionmakers often face limited resources and must choose a path that will maximize the return on their investment. In these instances, Keybridge’s economists and policy experts perform cost-effectiveness analysis (“CEA”) to compare the relative costs and benefits of various options. By supplementing CEA with sensitivity and scenario analyses, Keybridge is able to advise clients on the decisions that are most likely to maximize the desired outcome for every dollar spent.

To effectively analyze complex economic trends and policy decisions often requires sophisticated quantitative techniques. Keybridge economists are highly-skilled in conducting rigorous econometric studies to identify and isolate specific economic relationships. Keybridge is also adept at communicating such studies in a clear, straightforward manner as to be used by decisionmakers, policymakers, and the media.

The volume of economic and financial market information available to the public can be overwhelming at times. Keybridge’s economic forecasts, outlooks, and customized leading economic indicators are designed to help clients identify the key trends in the global economy that will impact their business.

Knowing the broader economic impacts of policy initiatives or other potential changes to the current state of the world is often critical to decision-making. Keybridge’s economists perform economic impact analyses ranging from relatively simple analytical memos to major macroeconomic modeling simulations. Each study requires a unique approach and careful consideration of which analytical tools will be the most useful in answering a client’s central questions. Keybridge considers the merits of using a wide variety of tools and methodologies, always with the aim of providing our clients with the most credible and compelling study possible.

Solutions to complex problems can occasionally require a depth of expertise and a diversity of experience that is beyond any one individual or organization. In such instances, Keybridge assists clients with designing panels of world-class experts and using proven methods to capture their collective wisdom and identify areas of consensus.

Organizations often require the expertise, independence, and credibility of a third party to monitor or verify sensitive internal information. Keybridge works in partnership with organizations to devise information collection strategies to achieve their goals. Often this includes maximizing the usefulness and reliability of the information gathered while minimizing reporting burdens. It always includes ensuring confidentiality. 

In assisting clients with strategic planning and program evaluation efforts, one of Keybridge’s preferred tools is a customized logic model that visually depicts how an organization’s inputs, activities, and outputs lead to its intended outcomes and impacts. A well-crafted logic model can be used for a variety of purposes, including communication, performance measurement, and workforce alignment with company goals. Ultimately, logic models are helpful only if they clearly and accurately illustrate what an organization does and what it hopes to achieve; as such, Keybridge’s philosophy is to develop the model in close consultation with the client and provide multiple opportunities for client input and review.

Effective policymakers must continuously balance multiple competing priorities and understand the relevant tradeoffs in each policy decision they face, particularly under conditions of uncertainty. To help clients sort through the complexities that 21st century policy decisions typically involve, Keybridge relies on a variety of decision analysis techniques and multi-criteria decision tools, including the Analytic Hierarchy Process. Keybridge’s proven ability to deconstruct highly-complex decisions into manageable components, analyze these components using proven techniques, and make clear and objective policy recommendations has helped its clients make more informed and better decisions. 

Keybridge strongly believes in the importance of rigorously assessing the effectiveness and efficiency of its clients’ programs to ensure they are achieving their intended outcomes at a reasonable cost. Using a combination of qualitative and quantitative methods (including logic models, expert panels and surveys, and economic and statistical analyses), Keybridge helps clients improve the functionality and performance of their programs, as well as incorporate outcome-based performance metrics that enable the client to continually monitor the program and make adjustments when necessary to further improve program implementation.

Changes in public policies and regulations are typically designed to influence the regular order of business, often with complicated and difficult to quantify consequences on the operations of affected entities. Keybridge uses its unique combination of quantitative rigor and policy expertise to help clients evaluate the impacts of policies on their own operations, those of their industry, and the expected societal impacts that motivate the policy change. Keybridge further helps clients to communicate findings for internal and external strategic purposes.

In an uncertain and quickly changing world, it is important for decisionmakers to be ready for anything. Keybridge’s principals work closely with clients to develop plausible, and sometimes provocative, alternative visions of the future. Keybridge and its clients then use the scenarios to identify sources of uncertainty, examine the complex interactions of key drivers and risks, and develop clear strategies on how to best weigh choices when making short- and long-term strategic decisions. 

To effectively analyze complex policy decisions often requires sophisticated quantitative techniques. Keybridge economists are highly-skilled in conducting rigorous statistical analysis using econometrics and other techniques, and perhaps more importantly, are able to communicate the results of statistical analyses in a straightforward, reader-friendly manner.

Successful policymaking requires input and buy-in from relevant stakeholders, and in many instances a well-designed survey is the ideal instrument to collect this input. Keybridge is highly experienced in designing, implementing, and analyzing paper- and web-based surveys for its clients. Our in-depth understanding of survey design best practices consistently leads to clear, concise, and unbiased surveys that produce reliable results and typically exceed expected response rates. Furthermore, Keybridge prides itself on developing creative cross-tabulations and professional-quality charts and graphics that emphasize key survey takeaways.