Keybridge Releases Interactive Progress Report on the McDonald’s Global Happy Meal Goals

Keybridge Releases Interactive Progress Report on the McDonald’s Global Happy Meal Goals

October 21, 2020

In 2018, McDonald’s announced five ambitious Global Happy Meal Goals to be achieved in all markets globally by the end of 2022, with independent measurement and reporting of progress among 20 major markets representing nearly 85% of Happy Meal sales. This process includes the collection of data reported directly by the 20 major McDonald’s market teams as well as independent data collection. This interim public report details the progress that the 20 major markets have made through early 2020.
Keybridge Releases Report on 2019 Progress toward the 2025 Beverage Calories Initiative National Calorie Goal

Keybridge Releases Report on 2019 Progress toward the 2025 Beverage Calories Initiative National Calorie Goal

September 28, 2020

In September 2014, the American Beverage Association, The Coca-Cola Company, Keurig Dr Pepper (formerly Dr Pepper Snapple Group), PepsiCo, and the Alliance for a Healthier Generation announced a commitment to reduce beverage calorie consumption per person by 20 percent by 2025 nationwide. This report features 2019 results, which demonstrate a 11.3-calorie decline in beverage calories per person per day since baseline. From 2018 to 2019, a 4.8-calorie (2.4%) decline was achieved, the strongest show of progress toward the national calorie goal since it was launched.

Link: 2025 Beverage Calories Initiative: Report on 2019 Progress

Link: Detailed Methodology

Keybridge Releases Report on 2018 Progress toward the 2025 Beverage Calories Initiative National Calorie Goal

Keybridge Releases Report on 2018 Progress toward the 2025 Beverage Calories Initiative National Calorie Goal

November 6, 2019

In September 2014, the American Beverage Association, The Coca-Cola Company, Keurig Dr Pepper (formerly Dr Pepper Snapple Group), PepsiCo, and the Alliance for a Healthier Generation announced a commitment to reduce beverage calorie consumption per person by 20 percent by 2025 nationwide. This report features 2018 estimates and percent change from baseline of per person beverage calorie consumption. The 2018 results demonstrated a 3.3-calorie decline in beverage calories per person per day, the strongest show of progress toward the national calorie goal since it was launched.

Link: 2025 Beverage Calories Initiative: Report on 2018 Progress

Link: Detailed Methodology

Keybridge Releases Interactive Five-Year Progress Report on the McDonald’s-Healthier Generation 2013 Commitments

Keybridge Releases Interactive Five-Year Progress Report on the McDonald’s-Healthier Generation 2013 Commitments

May 14, 2019

In September 2013, McDonald’s began working with the Alliance for a Healthier Generation in a global effort to increase customers’ access to fruits, vegetables, low-fat dairy, and water and to help families make informed choices. McDonald’s made five commitments related to menu offerings, menu boards, packaging, and advertising directed to children to be implemented in 20 major markets by 2020. This interactive report features results from the final round of verification across all participating markets, which demonstrate that the 20 markets exceeded the 2018 milestone goals and will meet the 2020 implementation goals ahead of schedule.

Link: Five-Year Progress Report on 2013 Commitments (Interactive)
Link: Five-Year Progress Report (PDF) | Markets at-a-Glance (PDF)
Link: Detailed Methodology

Keybridge Releases Report on 2017 Progress toward the 2025 Beverage Calories Initiative Community Calorie Goal

Keybridge Releases Report on 2017 Progress toward the 2025 Beverage Calories Initiative Community Calorie Goal

November 28, 2018

In September 2014, the American Beverage Association, The Coca-Cola Company, Dr Pepper Snapple Group, PepsiCo, and the Alliance for a Healthier Generation announced a commitment to reduce beverage calorie consumption per person by 20 percent by 2025 nationwide and in 8-10 select communities. This report features 2017 estimates and change since baseline of per person beverage calorie consumption for each of the five BCI Communities selected to date.

Link: 2025 Beverage Calories Initiative: Report on 2017 Progress toward Community Calorie Goal

Link: Detailed Methodology